Testing Services
Consulting scopes are determined by your objectives. Execution scopes are based on the number of tests per month, determined by pre-test calculations we’ll do for you upfront.
How We Can Help You
Make informed business decisions to drive performance increases
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Know the exact impacts of the choices you make
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Eliminate decision-making politics by swapping opinions with data
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Eliminate chaos by implementing decision-making systems and processes
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Increase decision confidence and mitigate risk
The Data Involved
Strategic Work
Technical Work
Data Analysis
Project Management
Went from 0 to 15 tests in 3 months.​
ZERO post-launch QA issues.
We Can Help You With…
Metric strategy
Test ideation
Test mockups & wireframes
Test planning
Hypothesis creation
Prioritization
Test design, dev, and QA
Results analysis
Landing page optimization
CRO program management
Governance
Culture
Testing roadmaps
CRO hiring
Win rates
No. of significant tests
Avg. lift of winning tests
Velocity
And more!
Goal Tree Mapping Approach
“Haley has done fantastic work for RS Group’s experimentation program in the Americas. She is an absolute pleasure to work with. It’s not often that you find a partner who can dig into the numbers to find real data-backed insights. It’s even rarer when that same partner has the grace and communication skills to facilitate real cultural change.
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Haley has helped RS Group find and prioritize the biggest opportunities for value from experimentation. Specifically, she helped us build processes around experimentation including a prioritization framework for incoming experiment ideas. She also helped our company build out an ideation process that generates tactical solutions backed by data driven strategies. With her help we’re able to write more effective hypotheses which test user experiences that drive measurable value.”
RS Group
Web Optimization Manager
Nathan Hess
What You’ll Get
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ConsultingCommon deliverables: recurring calls scheduled at the cadence and duration needed, brief doc creation, knowledge repository guidance, research setup and analysis help, research planning and project management help, audits of past work
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ExecutionCommon deliverables: Full completion of research methodologies of choice from beginning to end, list of insights found in format of choice (e.g., slides, Airtable, Sheets, etc.), indexed list of insights prioritized in framework of choice, roadmapped insights in Gantt chart, calls to walk through insights and do Q&A
Interested in Working With Us?
Step 1: We’ll talk through your needs and run pre-test calculations after signing an NDA, if applicable.
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Step 2: We’ll map your needs to my service offerings in a customized proposal with scope options, pricing, and timelines.
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Step 3: Sign and we get started when you’re ready.
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We’ve Been Told We Give People Sleep & Vacation Time Back
Finally get the results you want
​Teams struggle to improve digital bottom lines effectively and efficiently. They don’t have the time, resources, or knowledge and end up frustrated. Get where you want to go. We're driven by outcomes. Nothing else matters without results.
Offload stress, burdens, & work
Digital optimization takes the right experience and lots time to get better. If you’re not going to do it, someone else has to do it, and hiring rockstars in this field is near impossible. Use the experience and time we've spent in the industry to level up quickly.
​Get leadership on your side
There’s often a lot of pressure to get optimization results, do more, and move faster. If too much time passes or too many failures happen, you can lose leadership’s support. We’ll make sure everyone is confident and happy.